The discount supermarket chain Disli organizes a giant marketing operation called "Summer’s BBQ". Stephen Berger, designer and director of Mystreamy, the famous video platform, creates a parody of a cooking show dedicated toThe Art Of The Barbecue. The show will host "cross-media" celebrities : depressive, penniless has-beens, immature Youtube influencers (one of whom is the son of the President), a psychotic, a completely overwhelmed producer, over-demanding German customers… In other words, continuous hassles all the way through, but at the end of the tunnel : a goldmine.